We use design as a strategy to help people and businesses thrive.
Launching category-defining products and experiences is our specialty.

Food for thought
November 13, 2018

Trick or Treat? Five tips to avoid the pitfalls of personalization

Idea

Careers: Technical Product Manager

New York

How I used pivotal tracker to organize my life

Idea

Designing for one

BBC Two's the Big Life Fix

Creative Mornings partner with Smart Design for voice UI prototyping workshop

Designing customer experiences for the future

Event

Is the future of innovation female-friendly?

WIN

Smart Design reveals AI-powered flying companion

Apex

Lip service

Beauty
The perfect portable palette for every affair.

Beyond the beverage

Consumer Goods
Revolutionizing the way Millennials hydrate.

What’s NEXT?

Travel
Shaking up the future of inflight entertainment.
Make it
Whether redefining a patient’s hospital visit or helping a company innovate in emerging markets, we bring simplicity to complex business problems. Everything we do is about activating more intuitive, useful (and profitable) experiences.
Select clients
Say hello
Communication is key, especially in our business. Let's get to the human part quicker.
Projects
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