We use design as a strategy to help people and businesses thrive.
Launching category-defining products and experiences is our specialty.
Food for thought
January 25, 2020
From Fertility to Identity: Design can dismantle isolation
99u
The perfect catch
Sports
Reimagining fishing nets for the modern angler
Lip service
Beauty
The perfect portable palette for every affair.
Smart Design’s BetterBin prototypes unveiled
ABC7
Designing customer experiences for the future
Event
The Tragic Side of Tide Pods
Fortune
Smart Design reveals AI-powered flying companion
Apex
Helping hands
Healthcare
Giving arthritis patients more good days with a range of self-injection options.
Beyond the beverage
Consumer Goods
Revolutionizing the way Millennials hydrate.
In New York, there are more than 1.5 million packages delivered every day, but the rise of e-commerce and shipping…
@SmartDesign
Make it
Whether redefining a patient’s hospital visit or helping a company innovate in emerging markets, we bring simplicity to complex business problems. Everything we do is about activating more intuitive, useful (and profitable) experiences.
Select clients
Say hello
Communication is key, especially in our business. Let's get to the human part quicker.
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