We use design as a strategy to help people and businesses thrive.
Launching category-defining products and experiences is our specialty.

Food for thought
January 19, 2018

Intelligence, evolved: strategizing, designing, and developing for AI

Idea

Are we there yet? Designing for people on the move

Event

How to create iconic autonomous cars for baby boomers and digital natives

WardsAuto

How inclusive design is Smart Design

Fast Company

About face

Project

Smart scoops major innovation awards for Simprints global health initiative

BIMA 2017

Careers: Industrial Design Director

New York

How design and tech will change the way we age

Fortune

The power of personalization in health and wellness

Event

What’s NEXT?

Project
Make it
Whether redefining a patient’s hospital visit or helping a company innovate in emerging markets, we bring simplicity to complex business problems. Everything we do is about activating more intuitive, useful (and profitable) experiences.
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Say hello
Communication is key, especially in our business. Let's get to the human part quicker.
Projects
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