Time to think
like a designer

Our latest approaches and perspectives
for designing a smarter tomorrow.

Design

Design is a tool used to connect with people via meaningful experiences. We look to uncover the best approach for each design challenge you might face.

Anthony Di Bitonto & Tucker Fort
Smart Salon

An increased focus on lean methods and small scale piloting approaches has proven effective in many organizations, but what is the right balance of breadth, speed and fidelity to match the challenges of each organization and when should companies build, buy or partner for best results?

Gordon Hui
Femme Den

Having children can put a healthy switch back into anyone’s career path. Many feel this is a challenging time when difficult choices must be made.

Louise Astley
Smart Salon

An increased focus on lean methods and small scale piloting approaches has proven effective in many organizations, but what is the right balance of breadth, speed and fidelity to match the challenges of each organization and when should companies build, buy or partner for best results?

Gordon Hui
Healthcare

Digital services have potential to transform patient care and tackle the growing pandemic of chronic illness and comorbidity through collaborations.

Jamie Nicholson
Smart Salon

An increased focus on lean methods and small scale piloting approaches has proven effective in many organizations, but what is the right balance of breadth, speed and fidelity to match the challenges of each organization and when should companies build, buy or partner for best results?

Gordon Hui
Financial Services

Banks need to embrace new ways of using digital to interact with the Millennials while staying true to the overall CX.

Gordon Hui
Design

In the coming years, IoT will deeply affect current product and service offerings and help create entirely new business models.

Tucker Fort & Mark Breneman
Design

It's important to focus on designing an emotional benefit, as this will encourage adoption and a memorable experience.

Anthony Di Bitonto
Smart Salon

We gathered industry leaders to discuss challenges they have faced and lessons learned in bringing design to the fore in their organizations.

Sean O’Connor
Design

We’ve learned that early conceptual stages benefit from a dose of Realism, and that it’s useful to keep an Optimist or two around for the nuts and bolts.

Richard Whitehall
Mentorship

Smart mentored graduate students from across Penn’s campus to tackle a challenge facing the University of Pennsylvania Health System.

Gordon Hui
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