Our core capabilities
Our integrated capabilities enable us to identify meaningful opportunities and scale experiences from concept to launch.
Customer research & insights
Learning from customers to frame opportunities
Everything at Smart starts with understanding behavior. Not just human behavior to discover what people want and need. But also how entire systems behave—from social and technical systems to environmental and political ones, too.
Case study
Gx Sweat Patch
Case study
Gx Sweat Patch
Business and organizational design
Building capabilities and outlining growth opportunities
We combine traditional strategy with design thinking to look at the current state of your entire business—what’s working, what’s not, where you are today and where you can go tomorrow.
Product and service design
Aligning products, services, & experiences to users needs
We design products and services that connect with people—making their lives better, easier, simpler, more efficient, more intuitive, more profitable and more enjoyable.
Breaking a sweat
Bringing personalized sports fueling recommendations to everyday athletes.
Let’s design a smarter world together
Engineering and technology
Bringing experiences to life with development and engineering.
Delivering innovative products and experiences that create valuable IP and build consumer loyalty doesn’t happen in a vacuum. It requires a deep understanding of the latest technology platforms, hardware and manufacturing methods. Smart’s engineering and technology capabilities provide real-world solutions to our client’s toughest challenges at every stage of development.