Our latest approaches and perspectives for designing a smarter tomorrow.
Our latest approaches and perspectives for designing a smarter tomorrow.
Trending towards 2024: Where brands shake hands, styles collide, and AI gets real
In 2023, diverse trends reshaped industries and consumer behaviors, setting the stage for continued innovation in 2024. Instead of focusing on one particular area, Smart Design explored several areas of color, brand, style and tech to keep an eye on for next year.
Your 2021 year end wish list: Design and innovation books
To stay on top of the innovation space, people in the “industry” need to understand a range of topics, ranging from well-established frameworks and emerging best practices.
On the ground in Austin with the Gatorade Gx Sweat Patch
Austin-based performance athlete, Chiara Adin Moore tells us about her own hydration challenges, and what it's like when hydration is truly optimized on a personal level.
Do bike lanes actually make cyclists safer?
Using data science to analyze accidents in 3 cities yielded some surprising results.
Making home “work,” physically and emotionally
As remote work becomes prevalent, here are some of the challenges observed by Smarties, as well as solutions we think are worth implementing — even after we go “back to normal”.
Project Junior: How I reimagined fertility through a living design...
Having a child as a single woman wasn’t my first choice of life plan. Until recently, I didn’t even realize it was an option.
The future state of health and wellness
Design Director Stephanie Yung and the jury members reflect on the core themes that emerged from judging the Health and Wellness category of 2020 Core77 Design Awards.
Reframing the window of remote research
Overcoming the limitations and finding the joy in remote research.
Let’s design a smarter world together
Designing a smarter world after Covid-19
For each of Smart Design's initiatives for 2020, we reflect on what they set out to tackle, one trend that has accelerated and a curve ball that they didn’t see coming as a result of Covid-19.
Constant change: Insights from 20 years in design
Nearly two decades after attending Savannah College of Art and Design (SCAD), Smart Design’s Design Director of Industrial Design, Dan Grossman, is helping to mentor today’s students.
Innovation leaps: Powering up with tech
Read the top 5 recommendations on how to accelerate tech solutions and build innovative products.
Designing for Gold: Creating products with the world's greatest at...
Over the past 20 years, Smart Design has had the honor and the privilege of designing for athletes alongside brands like Nike, Gatorade, Burton, and Under Armour.
Innovation leaps: Leading the charge
How do you lead your ambitious innovation projects to find and build momentum within organizations?
Innovation leaps: Piloting to learn
Learn how piloting can be used to optimize the consumer experience and define key business value propositions.
What can brands learn from the thriving wellness market?
At Smart Design, we believe there are 4 key trends in wellness today: mindfulness, a good night’s sleep, health at home, and community spirit. Let’s explore what they mean.
Designing a smarter world
Health & well-being
Designing a smarter world
Health & well-being
The Innovator Interview: Karen Schnelwar from OXO
Smart Design recently sat down with Karen Schnelwar, OXO’s VP Global Brand Strategy and Marketing to uncover what fuels their innovation drive.
The story behind the Sweat Patch: Innovating at Gatorade
Discover how Smart Design helped Gatorade to create the Gx Platform, a service that brings biometric data and electrolyte-enhanced fluids together.
Creating value through ecosystems
An ecosystem utilizes a network of integrated products and services beyond a core offering to deliver sustained business impact.
Smart Salon: Designing for home life in 2030
Technology has blurred the boundaries between how we live, work, and play. Looking forward to the year 2030, how can we start preparing now to anticipate even greater set of challenges?
Why are we not already living in the home of the future?
In order to prevent innovations from becoming gimmicks, we must work to infuse value and meaning into smart home products and systems by avoiding several common pitfalls.
From one to everyone
Stephanie and John recently presented at the 99u conference, here’s a summary of their masterclass.
How can we keep cities moving? Designing for density and difficult...
We gathered a panel of experts to better understand and activate the power we have to improve how people and parcels move around our cities.
Designing a way out of the dark - in 3.5 days
How a design sprint reveals opportunities for product development and innovation to tackle the impact of limited daylight on our workouts and psyche.