Our design leadership is reflected not only in the work we do, but in how we engage the design community, participate in public dialogue, and share expertise and insight with the world at large.

Agnete Enga discusses design and gender at upcoming Diseña Forum
Diseña Forum focuses on “the role of design in the new society” and will feature several leading designers.
Events: Feb 22, 2010
RESCHEDULED for March 4th! Dan Formosa to be on Cooper-Hewitt’s “Design for Humans” panel.
The “Design for Humans” lecture will focus on user-centered design with National Design Award Winners and Finalists.
Events: Feb 12, 2010
Dwell Presents: The Bathroom Reinvented: Universal Design in Public Bathrooms Part 1
In the first of a two-part video series, Smart Design examines the intersection between Universal Design principles and public restrooms  ...
Press: Jan 28, 2010
Dan Formosa published in Jan/Feb issue of Interactions Magazine
“Why Marketing Research Makes Us Cringe” is a new article from Dan Formosa, founding member of Smart Design.
Press: Jan 5, 2010
Our Happy New Year ’Flakes Get Some Love
Smart’s New Year’s card is chosen as an UnBeige.com Holiday favorite.
Press: Jan 1, 2010
Tom Dair interviewed for German graphic design publication, NOVUM
In a piece called “Why design sells: Creating value and profit”, Tom discusses how to convince companies to invest in design.
Press: Dec 30, 2009
Paulette Bluhm-Sauriol, Director of Brand Communication, discusses how to ’humanize’ meetings and conventions
Convene, the meeting industry’s premiere publication, chose 16 experts to examine ways to improve the experience of  ...
Press: Dec 20, 2009
Ford Fusion named 2010 Motor Trend Car of the Year
Citing the “fun and intuitive” SmartGauge as a user interface that “will train you to drive more economically,” Motor  ...
Press: Nov 17, 2009
Ted Booth to Speak at World Usability Day: Designing for a Sustainable World
Featuring Ted Booth of Smart, the event will focus on finding new and innovative solutions in sustainability.
Events: Nov 12, 2009
BusinessWeek: Energy Use: Neighbor vs. Neighbor
BusinessWeek discusses Opower and how they are using the energy consumption report Smart designed to encourage energy conservation.
Press: Nov 12, 2009
Curve: Package - Patients come first
Curve features an article on our UCB/OXO Cimzia packaging project in its October 2009 issue.
Press: Nov 11, 2009
Smart Gets Sparked: Spark Design Awards Announced for 2009
Spark Award winners include five Smart Design projects.
Announcement: Nov 2, 2009
Beyond Design Thinking: Smart Design Offers Fresh Ideas at Barcelona Design Week
Smart Design to speak at BDW’s Design Thinking Conference and host Open Studio.
Events: Oct 26, 2009
Smart’s team takes 2nd Place in 4th Bin Design Competition!
The Smart Design team earned well-deserved kudos for their development of a collection bin system for ewaste recycling.
Announcement: Oct 20, 2009
New Design (UK): Sustainability - Course of Action
Consumers may have good intentions when it comes to sustainability but Richard Whitehall argues design must ensure intentions are  ...
Press: Oct 19, 2009
Sex & Sensibility at DMI Design/Management Annual 34
Agnete Enga to speak at DMI Design/Management Annual 34, where she’ll share insights on the Femme Den design approach.
Events: Oct 19, 2009
Ted Booth talks experience at IxDA’s NY Fall Design Workshop
IxDA’s New York Fall Design Workshops feature Ted Booth in a session on designing hardware-software experiences.
Events: Oct 17, 2009
“Making Emotional Connections with Package Design” goes to Amsterdam
Sean O’Connor to give his successful Emotional Packaging talk to GBG’s 4th Packaging Forum: The Future of Packaging Design.
Events: Oct 14, 2009
Fast Company — The Secrets Behind Great Design: IDSA Announces Catalyst Case Study Winners
Congratulations to OXO Good Grips, a recipient of the 2009 IDSA Catalyst Award.
Press: Oct 13, 2009
Smart heads to Korea to discuss “Designomics”
Davin Stowell and Dan Formosa to speak at Seoul Design Conference.
Announcement: Oct 9, 2009
New Leadership for Smart Design’s Interaction Group Signals Re-energized Commitment to Intuitive and Satisfying User Experiences
Smart Design hires industry expert Matt Barthelemy as Vice President of Interaction Design.
Announcement: Oct 8, 2009
Introducing the Femme Den: Going Beyond “Shrink it and Pink it”
Senior Writer Linda Tischler welcomes the Femme Den to FastComany.com’s “Expert Design Blog”
Press: Sep 21, 2009
BusinessWeek Innovation Strategy: No Recession at OXO
An in-depth article highlighting OXO’s smart moves in product development and licensing.
Press: Sep 21, 2009
Fast Company 2009 Masters of Design issue features Femme Den
Separate. And Equal. Forget “Shrink It and Pink It”: the Femme Den Unleashed
Press: Sep 17, 2009
red dot: communication design award for Cimzia packaging
UCB and its design partners win 2009 “red dot: communication design”
Announcement: Aug 11, 2009
Smart Design shines with IDEA 2009 honors
With a 2009 Silver IDEA award and multiple IDSA Finalists, the design community continues to recognize “Smart work.”
Announcement: Jul 29, 2009
BusinessWeek Special Report on “Innovation in a Recession” features Smart Design
Smart’s recent innovations for Staples and OXO are featured at BusinessWeek.com and “Design in a Recession” podcast.
Announcement: Jul 23, 2009
Your Surgeon Might Be Pregnant: Addressing Gender in Medical Design
Smart Design launches “Gendered Medicine” to address gender bias in the design of healthcare products.
Announcement: May 12, 2009
Redesigning the paper clip (sort of)
Universal Design in the work place? Why not?! OXO and Staples introduce an innovative approach to cubical classics.
Announcement: May 7, 2009